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CITRIX CUSTOM TYPOGRAPHY

I realized that modern brands are based foremost on the product experience, so I initiated a corporate re-brand to enable product creation. I worked directly with the CMO to make this happen. One of the excellent outcomes of this effort was the design and development of a custom typeface to support a product-first brand experience. Citrix Sans works excellently in the most challenging mobile environments, super graphic trade show billboards, and everything in between.